Posters
These posters were printed and handed out to fans at a pop-up meet and greet to promote voting.
Animated Promotional Videos
Thirty second spots encouraging fans to continue voting.
Social Graphics
Final Vote
Carlos Santana made the top 3 in the "general election" and was entered into "election day," which meant only one day of voting to get him into the game as a starter. We partnered with the Colorado Rockies to promote cross league voting and I designed T-shirts which our players wore on election day. The promotions worked, and Santana became the first Indians first baseman to start the All-Star game in 20 years.
